Berkeley’s Legacy Business Map Puts Longtime Shops and Community Institutions in View
Berkeley’s Legacy Business Program highlights more than 200 businesses and organizations that have helped shape the city for decades. Launched Sept. 22, the program recognizes milestones starting at 25 years, The Daily Californian reported this week.
By the Bay Area Brief staff · Edited by Seamus McKenna · · 2 min read
Downtown Oakland skyline over Lake Merritt at dusk. Photo: Darin Marshall / Wikimedia Commons, CC BY-SA 2.0 (cropped, resized and color-graded). Archive photo of the area; not a photo of the events in this story.
Berkeley’s Legacy Business Program highlights more than 200 businesses and organizations that have helped shape the city for decades. Launched Sept. 22, the program recognizes milestones starting at 25 years, The Daily Californian reported this week.
The city’s Discovered in Berkeley site provides the legacy-business directory. The program is intended to make longstanding businesses easier to find and support, rather than to imply that age guarantees financial security.
The Daily Californian profiled participating organizations including The Hillside Club and the Berkeley YWCA. Economic Development Project Coordinator Reuel Cooke said the goal is for local businesses to feel “seen, appreciated, and celebrated” and to build stronger ties with residents and visitors.
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