Palmetto Superfoods Soft-Opens at Theatre Square in Downtown Petaluma
The San Francisco-based açaí and smoothie chain held a soft opening Wednesday, Nov. 11, a little more than a year after announcing plans for the Petaluma shop. CEO Charles Lee called it a chance to join the downtown community.
By the Bay Area Brief staff · Edited by Seamus McKenna · · 3 min read
Vineyards in Napa Valley in autumn. Photo: Brocken Inaglory / Wikimedia Commons, CC BY-SA 3.0 (cropped, resized and color-graded). Archive photo of the area; not a photo of the events in this story.
Palmetto Superfoods, a regional chain known for Brazilian açaí bowls and smoothies, has opened in Petaluma a little more than a year after announcing plans in August 2025, the Press Democrat reported.
The San Francisco-based brand held a soft opening on Wednesday, Nov. 11, at Theatre Square in Petaluma's Theatre District and will operate during normal business hours going forward, according to its marketing team. CEO Charles Lee called the opening an "exciting opportunity" for the brand to become part of the "downtown Petaluma community."
Sources
This article is an original summary based on the following reporting. We encourage readers to visit the original sources for full coverage.
The day's Bay Area housing, business and neighborhood news, plus the world headlines that matter, in one short email. Free, and you can unsubscribe anytime.
We use your email only to send the Brief. Details in our privacy policy.
Officers responded at about 1:20 p.m. Nov. 7 to Satto Steamer Landing Park. A second fire less than an hour later along Lynch Creek Trail burned about 100 by 100 feet and is also being investigated as arson, with no suspect identified as of Tuesday, the Press Democrat reported.
Two east Petaluma elementary districts want bonds for roofs, heating and classrooms: Waugh's Measure E at about $30 per $100,000 of assessed value and Old Adobe's Measure O at about $25. Each needs 55%, and no one filed an argument against either.
Incumbent Kevin McDonnell is running on road spending and a new police and fire station. Challengers John Hanania and Shelina Moreda say City Hall doesn't listen. All three council district seats are contested too.
Clover Sonoma will invest $30 million in its Petaluma operations over two years, CEO John Coletta told the Press Democrat. It has already added 21 milk plant and warehouse jobs, is expanding its refrigerated warehouse and is looking for Petaluma-area land for a 'culture and innovation' facility for cultured dairy products.